In Episode #116, we explore metabolic health with ketones. We’re joined by Michael Brandt, HVMN’ and Ketone IQs Co-Founder and CEO. We cover the basics of ketones, iterating on product, and the company’s $6 million contract with Navy SEALs.
In Episode #116, we explore metabolic health with ketones. We’re joined by Michael Brandt, HVMN and Ketone IQ’s Co-Founder and CEO. We cover the basics of ketones, iterating on product, and the company’s $6 million contract with Navy SEALs.
“Your human body is the most advanced piece of technology you'll ever own.” – Michael Brandt
EPISODE GUIDE (LINKS, QUOTES, NOTES, AND BOOKS MENTIONED)
FULL TEXT TRANSCRIPT
This episode is our definitive guide to metabolic health with ketones. In it we cover:
As a listener — that’s you — you can try Ketone-iQ and save 10% off today. Simply go to HVMN.me/OutlierAcademy or use code OUTLIER at checkout.
Michael Brandt is Co-founder and CEO of HVMN, which makes the world's first drinkable ketones. HVMN stands for Health via Modern Nutrition, and in 2017, they launched version 1.0 of their drinkable ketones product. After landing a $6 million contract with the US Department of Defense to study how ketones could improve the performance of our special forces warriors, they launched version 2.0, called Ketone-IQ, in November 2021.
In this episode, we cover ketosis and ketones 101, including what ketones are, how they work, and why they're so helpful for boosting cognitive and physical performance. We compare and contrast ketones with sugar, covering everything from how ketones pass the blood brain barrier to why they provide energy with less oxidative stress. We dive into how drinkable ketones are used by the Navy SEALs and Operation Metabolic Dominance. And we discuss all the work that HVMN has done around bioengineering, manufacturing, and testing to produce their latest product, Ketone-IQ.
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