Outlier Founders Episodes

In our Outlier Founders series, we decode the ideas, frameworks, and strategies used by the world's best founders and entrepreneurs across industries. Past profiles include Primal Kitchen, Superhuman, Levels, Eight Sleep, Varda Space Industries, NEAR Protocol, and many more incredible companies.
#34 Feals: Building a World Class DTC Brand and Optimizing with Data | Alex Iwanchuk, Founder
June 16, 2021

#34 Feals: Building a World Class DTC Brand and Optimizing with Data …

Alex Iwanchuk is Co-Founder of Feals, a modern wellness brand of hemp-based CBD products. In this episode, Alex and Daniel discuss data-driven growth, the importance of branding, and how Alex approaches mental health.

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#31 Republic: Building the Investment Platform of Tomorrow from Venture Capital to Web3 and the Metaverse | Ken Nguyen, Founder & CEO
May 19, 2021

#31 Republic: Building the Investment Platform of Tomorrow from Ventu…

Ken Nguyen is Co-Founder and CEO of Republic, an investing platform that makes it easy for anyone to invest as little as $100 into private companies, real estate, and other asset classes like crypto. In this episode, we decode how …

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#27 Rally: The Past, Present, and Future of Collectibles and Fractional Ownership | Rob Petrozzo, Founder
April 21, 2021

#27 Rally: The Past, Present, and Future of Collectibles and Fraction…

Rob Petrozzo is Co-Founder and Chief Product Officer of Rally, a marketplace for buying and selling equity shares in collectible assets. In this episode, Rob and Daniel discuss ownership as the new status symbol, building a world-class marketplace, and the …

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#26 Rho: Building the Business Bank of the Future | Everett Cook, Co-Founder & CEO
April 13, 2021

#26 Rho: Building the Business Bank of the Future | Everett Cook, Co-…

Everett Cook is CEO and Co-Founder of Rho Business Banking, a collaborative banking platform for fast growing companies. In this episode, we discuss Everett’s background in macroeconomics, investing in companies versus building them, building the business bank of the future, …

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#24 Scratch Kitchen: Building the Restaurant of the Future and On-Demand Food | Michael Joseph, Founder & CEO
March 30, 2021

#24 Scratch Kitchen: Building the Restaurant of the Future and On-Dem…

Michael Joseph is Founder and CEO of Scratch Kitchen, an entirely new approach to restaurants that offers multiple brands and food types—from salads to sandwiches and burgers—all under one roof. Scratch Kitchen is also takeout and delivery only, and uses …

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#22 Levels: A Masterclass in Metabolic Health and Real-Time Optimization | Josh Clemente, Co-Founder
March 9, 2021

#22 Levels: A Masterclass in Metabolic Health and Real-Time Optimizat…

Josh Clemente is the Founder and President of Levels, a metabolic fitness company that helps people take control of their health using real-time data on their blood glucose levels. In this episode, Josh and I discuss how metabolism works, the …

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#12 WIRED: On Technology's Origins, What Technology Wants, and Advising Steven Speilberg on Minority Report | Kevin Kelly, Founding Executive Editor
Nov. 18, 2020

#12 WIRED: On Technology's Origins, What Technology Wants, and Advisi…

In this episode of Outliers, I sit down with Kevin Kelly, Founding Executive Editor of WIRED magazine, best-selling author, and publisher of Recomendo. We talk about his optimism about technology and how he expects it to evolve.

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#10 Primal Kitchen: Ancestral Health and Building a $200M Real Food Brand | Mark Sisson, Founder
Nov. 4, 2020

#10 Primal Kitchen: Ancestral Health and Building a $200M Real Food B…

In this episode of Outliers, I sit down with Mark Sisson—Founder of Primal Nutrition and Primal Kitchen, and the author of 15 books including the incredibly popular Keto Reset Diet and Primal Blueprint—about health, habits, and building a $200M dollar …

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#9 33Vincent: When and How to Bring On an Incredible Executive Assistant | Casey Putschoegl, Founder & CEO
Oct. 28, 2020

#9 33Vincent: When and How to Bring On an Incredible Executive Assist…

In Episode #9, we explore when and how to bring on an incredible executive assistant. We’re joined by Casey Putschoegl, Founder & CEO of 33Vincent. We cover the importance of the quality of assistant/executive relationships, the core traits of a …

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#8 Big Ass Fans: The World's Least Sexy $500M Business | Carey Smith, Founder & Chief Big Ass
Oct. 21, 2020

#8 Big Ass Fans: The World's Least Sexy $500M Business | Carey Smith,…

In Episode #8, we explore the world’s least sexy $500M business. We’re joined by Carey Smith, Founder of Big Ass Fans. We cover the importance of humor in business, receiving and listening to feedback, and Carey’s investment philosophy with Unorthodox …

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#5 Voyager Space Holdings: Building the Berkshire Hathaway of Outer Space | Dylan Taylor, Founder & CEO
Sept. 30, 2020

#5 Voyager Space Holdings: Building the Berkshire Hathaway of Outer S…

In Episode #5, we explore building the Berkshire Hathaway of outer space. We’re joined by Dylan Taylor, Founder and CEO of Voyager Space Holdings. We cover the evolution of space technology, private space companies vs. the government, and exciting innovations …

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#2 Every: Business Strategy and Building the World's Best Writing Bundle | Nathan Baschez, Co-Founder & CEO
Sept. 10, 2020

#2 Every: Business Strategy and Building the World's Best Writing Bun…

In Episode #2, we explore building and writing the world’s best bundle. We’re joined by Nathan Baschez, Co-Founder and CEO of Every. We cover nonfiction books as secondary education, applying business strategy to personal life, and advice for aspiring strategic …

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#1 The Forcing Function: The Commonalities of Peak Performance | Chris Sparks, Founder & CEO
Aug. 28, 2020

#1 The Forcing Function: The Commonalities of Peak Performance | Chri…

In Episode #1, we explore the commonalities of peak performance. We’re joined by Chris Sparks, Founder and CEO of The Forcing Function. We cover the journey from poker to productivity, the systems-thinking approach to planning, and reflection and pattern recognition.

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