Outlier Academy

Cheat Sheet Episodes

Oct. 29, 2022

Cheat Sheet: The Secret to Eternal Life in Business

Why the game of business has nothing to do with the stock market. How to find the best companies in any industry. And why the company that delivers the best customer value proposition consistently always wins.

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Oct. 14, 2022

Cheat Sheet: On Category Creation, Languaging, and Why Competition is…

Why competition is for losers and should be avoided it at all costs. How Eight Sleep created the Sleep Fitness category. And how to find and create your own category of one.

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Oct. 6, 2022

🆕 Introducing: The Cheat Sheet Newsletter (Hours of Research → 5 Minu…

Starting today, every Thursday we're going to condense down hours of interviews and research to just the 3 best ideas, questions, and bits of wisdom from our podcast episodes that week. All in an email you can read in 5 …

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