Lopa van der Mersch is Founder and CEO of Rasa, a brand of adaptogenic tonics often used as coffee replacements. In part one of this episode, Rasa and Daniel discuss the challenges and rewards of being a founder, branding and customer love, and energy intelligence.
“Right now my question is, is this something that I and only I can do? And I'm prioritizing even more not just for time, but also my energy, and the amount of bandwidth that it takes.” – Lopa van der Mersch
Lopa van der Mersch is Founder and CEO of Rasa, a brand of adaptogenic tonics often used as coffee replacements. Her background in molecular biology and yoga studies led her to seek a healthier alternative to coffee. She founded Rasa in 2018, and the brand now boasts 20 employees, a lineup of eight adaptogenic products, and a $5 million run rate.
Show notes with links, quotes, and a transcript of the episode: https://www.danielscrivner.com/notes/lopa-van-der-mersch1-outlier-academy-show-notes
Chapters in this interview:
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